Graphic Design Staffordshire

Graphic design has been around for a long time although it may not always have been known as that. The use of the term Graphic Design is fairly recent, believed to be in 1922, but of course graphic design existed before then. For instance the UK headquarters of Michelin are based in Stoke on Trent, Staffordshire, and they have one of the most iconic examples of graphic design in the Michelin Man, which was first used in 1898. This is what graphic design is for; to add value to the message by making it more visually appealing and giving emphasis.

Graphic Design for Industry in Staffordshire

As in the rest of the country, the profile of industry in Staffordshire has changed over the years. The large industries which used to dominate, like the famous pottery firms, have now gone or been much reduced in size. New and diverse companies have been formed which cover a broader spectrum of industry sectors.

Firms like H L Smith (Transmissions) formed 50 years ago and based in Albrighton have seen their business grow into a firm employing over 100 technicians reconditioning and remanufacturing driveline components for the logistics industry. See examples of graphic design used by H L Smith

The Weatherite Group, based in Aldridge, are another example of a company in business for 40 years in one of the newer sectors of air conditioning. See examples of the graphic design services used by Weatherite.

For these and other companies graphic design has played a part in presenting their image to a wider world, as the Michelin Man did all those years ago.

Present Day Graphic Design in Staffordshire

The growing companies of Staffordshire need modern graphic design which has many different media to use to get the message across. Brochures, signage, websites, logos and print advertising are a few of the ways that companies use to convey their message. The strategies and techniques employed vary with the medium used and finding a graphic designer with the right skill set to cover all the available channels which disseminate information is important.

In Staffordshire David Blakemore is one such graphic designer who has the knowledge and experience to put together a package of services to meet the pocket of the most cost conscious company without compromising quality or the effectiveness of the design.